Social Media Marketing

RamRaj Digital Technologies offers Social Media optimization programs under the guidance of professional social media experts. DICC offers you the best and qualitative Social Media Optimization (SMO) training. Our well-designed course modules will equip the students with in-depth knowledge of using social media techniques to increase the traffic to websites. We provide you the practical guides for all the concepts you learn. We teach you how to use Facebook, Twitter, Linkedin, Digg and other social sites to enhance traffic and branding of your business. Social Media Marketing (SMM) plays a vital role today and every business today would like to use SMM platforms to get visible throughout their targeted audience.


SMO Training offered by RRDT is based on latest social media trends and we will provide you completely live training on different social media platforms. We will also let you know about different social media tools that will give you best of the results in getting more traffic and thus enhance your credibility and brand in the market. Let us know if you want to become a perfect social media expert.

Detailed Syllabus of Social Media Course:

Chapter 1: Overview of Social Media Marketing

  • Understanding the Social Media
  • Why Your Business require Social Media?
  • How to use Social marketing to create your business brand?
  • Defining and Implementing the Social Media Plan
  • Different Social Media Options
  • SEO Guidelines for Social Media Optimization

Chapter 2: Social Networking and Bookmarking

  • Analyzing different Social Networks
  • Content Suited best for Social Networks
  • Importance of Social Bookmarking
  • Social Bookmarking Submissions
  • How to get your submissions and content shared by others?
  • Rules while “following” others in Social Networks

Chapter 3: Creating Blogs for Social Media Branding

  • Understanding Blogs
  • Setting up of Blogs on different Platforms
  • Blogspot, WordPress, Typepad, Tumblr
  • Promotion of Blogs through Blog Commenting
  • Inserting Images, Videos, and Content on Your Blog
  • Choosing best themes for your blog
  • Monitoring and Analyzing Your Blog Traffic through Google Analytics
  • Link Wheel Creation
  • Creating Tier 1, Tier 2 and Tier 3 with Several Blogs
  • Tagging in blogging
  • Creating Cloud Tags
  • How tagging helps in blogging

Chapter 4: Utilizing Groups & Question Answers Communities

  • Forum Commenting & Profile Making
  • Google & Yahoo Groups
  • Yahoo Answers
  • Other Question & Answer Communities

Chapter 5: Really Simple Syndication (RSS)

  • What is RSS?
  • Advantages of Using RSS
  • Creating XML Files for RSS Feeds
  • Difference between RSS and Atom Feeds
  • Different tools for RSS Readers